[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/teit.cz\/prvni-je-vnimani-barev\/#Article","mainEntityOfPage":"https:\/\/teit.cz\/prvni-je-vnimani-barev\/","headline":"Prvn\u00ed je vn\u00edm\u00e1n\u00ed barev","name":"Prvn\u00ed je vn\u00edm\u00e1n\u00ed barev","description":"Je p\u00e1r dobr\u00fdch typ\u016f nebo chcete-li rad, jak postupovat. Bezpochyby to prvn\u00ed, co n\u00e1v\u0161t\u011bvn\u00edka va\u0161ich webov\u00fdch str\u00e1nek upout\u00e1, jsou barvy. Nevyhov\u00edte v\u0161em, jako v ni\u010dem a nikdy, ale mohlo by v\u00e1m pomoci v\u011bd\u011bt, \u017ee ne ka\u017ed\u00e1 barva se s ka\u017edou snese, a \u017ee d\u00edky \u0161patn\u00e9 kombinaci, mohou pak str\u00e1nky p\u016fsobit nezaj\u00edmav\u011b a\u017e nudn\u011b. Zrovna tak … ","datePublished":"2026-05-08","dateModified":"2026-05-08","author":{"@type":"Person","@id":"https:\/\/teit.cz\/author\/#Person","name":"","url":"https:\/\/teit.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/2d2e3fdaba6370eba756fb4048c695326686ff29010a0df4d58b27c20544521d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2d2e3fdaba6370eba756fb4048c695326686ff29010a0df4d58b27c20544521d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"teit.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"url":"https:\/\/teit.cz\/prvni-je-vnimani-barev\/","wordCount":414,"articleBody":"Je p\u00e1r dobr\u00fdch typ\u016f nebo chcete-li rad, jak postupovat. Bezpochyby to prvn\u00ed, co n\u00e1v\u0161t\u011bvn\u00edka va\u0161ich webov\u00fdch str\u00e1nek upout\u00e1, jsou barvy.Nevyhov\u00edte v\u0161em, jako v ni\u010dem a nikdy, ale mohlo by v\u00e1m pomoci v\u011bd\u011bt, \u017ee ne ka\u017ed\u00e1 barva se s ka\u017edou snese, a \u017ee d\u00edky \u0161patn\u00e9 kombinaci, mohou pak str\u00e1nky p\u016fsobit nezaj\u00edmav\u011b a\u017e nudn\u011b. Zrovna tak se m\u016f\u017ee st\u00e1t, \u017ee pou\u017eijete barev m\u00e1lo nebo mnoho a efekt pro prohl\u00ed\u017eej\u00edc\u00edho bude podobn\u00fd. Chaos nebo nuda!Jak tedy barvy kombinovat?\u00a0\u00b0\u00b0\u00b0 Monochromatick\u00e9 sch\u00e9ma \u2013 nezn\u00e1 jen \u010dernou a b\u00edlou, ale dal\u0161\u00ed odst\u00edn t\u011bchto barev, tak\u00e9 r\u016fznou sytost. P\u0159i citliv\u00e9m nam\u00edch\u00e1n\u00ed to nevypad\u00e1 v\u016fbec \u0161patn\u011b.\u00a0\u00b0\u00b0\u00b0 Analogick\u00e9 barvy \u2013 to jsou barvy, kter\u00e9 spolu bezprost\u0159edn\u011b soused\u00ed. Dejme tomu, \u017ee si nap\u0159\u00edklad vyberete zelenou a k tomu jej\u00ed sousedy p\u0159ed a po. Dobr\u00e9 je pak z t\u011bchto barev vybrat jednu barvu, kter\u00e1 bude dominantn\u00ed.\u00a0\u00b0\u00b0\u00b0 Komplement\u00e1rn\u00ed barvy – jsou pak takov\u00e9, kter\u00e9 se na sebe d\u00edvaj\u00ed, neboli jsou v kruhu naproti sob\u011b. Pokud je zvol\u00edme dob\u0159e, b\u00fdv\u00e1 to opravdu pastva pro o\u010di.P\u0159ihl\u00e9dn\u011bte k tomu, k \u010demu web vlastn\u011b slou\u017e\u00ed\u00b0 Pokud jste zem\u011bd\u011blec, nejsp\u00ed\u0161 by se m\u011bla v barevn\u00e9 \u0161k\u00e1le va\u0161eho webu objevit zelen\u00e1, \u017elut\u00e1, hn\u011bd\u00e1, \u010dern\u00e1.\u00a0\u00b0 Pamatujte, \u017ee by na str\u00e1nk\u00e1ch nem\u011blo b\u00fdt v\u00edce ne\u017e \u0161est barev, jinak se st\u00e1v\u00e1 nep\u0159ehlednou.\u00a0\u00b0 Pro d\u016fle\u017eit\u00e9 informace na str\u00e1nce pou\u017eijte tu\u010dn\u00e9 p\u00edsmo. Nepl\u00fdtvejte j\u00edm ale v ka\u017ed\u00e9 v\u011bt\u011b. Ch\u00e1pu, \u017ee se domn\u00edv\u00e1te, \u017ee v\u0161echno co m\u00e1te na sv\u00fdch str\u00e1nk\u00e1ch je d\u016fle\u017eit\u00e9, ale \u010dten\u00e1\u0159e to za chv\u00edli za\u010dne nudit a nebude to \u010d\u00edst.\u00a0\u00b0 Dobr\u00e9 je tak\u00e9 dr\u017eet se st\u00e1le stejn\u00fdch barev, jako m\u00e1te nap\u0159\u00edklad sv\u00e9 logo. Budete l\u00e9pe identifikovateln\u00ed. Co\u017e je velk\u00e1 v\u00fdhoda.Pokud tedy chcete b\u00fdt vid\u011bt i na webu, je jeho barevnost dal\u0161\u00edch z aspekt\u016f, kter\u00fd hraje roli v tom, jak ho budou n\u00e1v\u0161t\u011bvn\u00edci vn\u00edmat a jak\u00fd v nich vyvol\u00e1 pocit. Jako ka\u017ed\u00e1 oblast v na\u0161em \u017eivot\u011b je lep\u0161\u00ed, pokud ji vytvo\u0159\u00ed odborn\u00edk. Rozhodn\u011b to plat\u00ed i v tomto p\u0159\u00edpad\u011b.                                                                                                                                                                                                                                                                                                                                                                                                "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Prvn\u00ed je vn\u00edm\u00e1n\u00ed barev","item":"https:\/\/teit.cz\/prvni-je-vnimani-barev\/#breadcrumbitem"}]}]